unation

The Holiday Market for Makers

Promotion Campaign Level:  $8,250 Custom Package

 385k combined Facebook, Instagram and UNATION impressions.

  Drive at least 24,750 qualified visitors to your event page.

  Featured event in the UNATION App and Stuff to Do Channels

  Event theme creation.

Campaign Insights

A summary of impressions and qualified visitors driven to your event.

Name of event:

The Holiday Market for Makers

Date of event:

December 2 & 3, 2017

Event Page:

 

Day 1

https://www.unation.com/event/943912230

Day 2

https://www.unation.com/event/618530603

Impressions

  • Guaranteed
  • Actual

Qualified Visitors

  • Guaranteed
  • Actual

Guaranteed Numbers

385,000 impressions

24,750 qualified visitors

Actual Results

1,287,372

53,564

Difference

+902,372

+28,814

Campaign Analysis

The campaigns for The Holiday Market were an immediate success. The numbers for the complimentary $750 package were met and exceeded within 2 days. The numbers for the $2500 package were met and exceed within 8 days. And the numbers for the $5000 package were met and exceeded on Nov 28; however we continued to run ads until the day of the event. The only challenge to report was during the last stretch of the $5000 package. Thanksgiving, Black Friday, Cyber Monday and the holidays in general caused the ad space to become highly competitive and expensive. We had to get very creative with our marketing and targeting to continue driving traffic effectively and responsibly.

Thank you for trusting us to help spread the word about your first ever Holiday Market!

1,287,372

Impressions

The total number of times your promoted social post, event, or ad was seen by a relevant user.

46,188

Link Clicks

The total number of link clicks from social posts, ads, etc. delivered by the UNATION promotional team.

114,140

Page Views

The total number of times your UNATION event page was viewed.

53,564

Qualified Visitors

The total number of people who viewed your UNATION event page.

*Data sources include UNATION, Facebook, Instagram and Google measuring impressions, CPM, link clicks and page views.

Frequently Asked Questions

Facebook

Can I speak with someone about strategy?

 

Can I speak with someone about strategy?

Of course, when the UNATION Relationship Manager reaches out over email, you can schedule a time to talk and they would be happy to discuss a deeper strategy.

This seems too good to be true, what does UNATION get out of this?

 

This seems too good to be true, what does UNATION get out of this?

The simple answer is in our mission statement. Our mission is to connect the world through events. And the best way for us to accomplish that mission is to introduce your event to people who would love to go.

Instagram

Does my event have to be in UNATION to qualify?

 

Does my event have to be in UNATION to qualify?

It does. But UNATION is free to use and by creating a public event in UNATION you will get tons of exposure in your community, plus the added exposure of being a Project 1000 event.

Do all events qualify for Project 1000?

 

Do all events qualify for Project 1000?

For the most part yes. As long as the event meets our terms and conditions of appropriate content and doesn’t promote gratuitous sex or violence, we would be glad to help you.

Google Analytics

What does Project 1000 cost?

 

What does Project 1000 cost?

Project 1000 is free.

How do I get started?

 

How do I get started?

Simply fill out the form on this page, create a free account on UNATION and set up your event. One of our Relationship Managers will reach out to you after you fill out the form to answer any questions.

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